Your business deserves to be appreciated. To all local business owners, you put so much time and effort into creating an excellent foundation. Your endeavor should be acknowledged. Being recognized is especially challenging for a small business. By utilizing local business listings, your business will be out there for the world to see and use it. 

Investing in local search engines provides access for customers to easily local search any business in their area. Competing against local search engines can be difficult, especially if you are not a large established business. That is why making use of local business listings is crucial. When you submit your business to a local listing, it will increase your company’s reputation and search results. 

What is a local listing? 

A local business listing is a network to help customers find local businesses. These listings include your business name, address, phone number, and website. Using local listings can increase the revenue for your company and search engines as well as attract more users.  

What are the components of a local listing? 

As said above, local listings consist of your business’s name, address, phone number, and website, but including more detailed information is recommended. Here are some additional information topics: 

  • Description 
  • Category 
  • Videos 
  • Hours of operation
  • Payment forms 
  • Reviews 
  • Links to socials 
  • Email Address 
  • Directions 

Adding more detailed information will give the consumer a better explanation of what your business is offering. Furthermore, it will help Google get a better understanding of your business and help rank your site in the search results. Valuable information equals more potential customers! 

Why are local listings important? 

Local listings are ultimately there to help you. They matter because they increase your company’s visibility and raise the results in the local searches. Local listings make your business a priority and help drive traffic through backlinks. Small businesses are equally as important as big businesses. Consumers either don’t know about the company or prefer to take the easy way out, resulting in fewer users. With the assistance of local listings, it can change customers’ mentality and let them know your business is the real deal. 

Here are the reasons local listings are important: 

  • Issue detailed information about your business to potential customers
  • Expand your business name in local search engines 
  • Increase your chances against other local competitors 
  • High authority backlinks 
  • Provide an outlet for users to write reviews 
  • Improve your brand’s authority 
  • Build trust among other companies and customers. 

For your business, the more exposure the better. Exposure will prove your business exists and is open to all in and out of the local area. More consumers will recognize your business and want to invest in your company. It will also help your website rank higher in search results. Investing in local business listings will increase your online presence. 

Have you ever heard of The Great American Buy Local? 

You have now read how important it is to have your local business listed, but are you wondering where? The Great American Buy Local’s mission is to create a community of small businesses for users to support. During the COVID-19 pandemic, many local business owners struggled to keep their businesses alive, which drove them to close. Seeing this unfold, we wanted to encourage nationwide support for all local businesses. We did this by creating The Great American Buy Local local directories inviting all USA local businesses to our direction to receive free exposure on our website and social media channels. All these amazing local businesses are a big part of our community and deserve recognition. Have your business listed; it is that simple. All you have to do is follow these seven steps and Great American Buy Local will promote your business: 

Step 1: Visit the Great American Buy Local Day website

Step 2: Click “Get Listed” to add your business

Step 3: To register your company name, enter your business name the way you would like it to be displayed.

Step 4: Enter the city and state where your business is located

Step 5: Enter your website link or the Facebook page of your business that you want to be listed

Step 6: Upload the logo or picture you want to represent your business

Step 7: Click “Get Listed” and promote your business in the USA!

Think about your business! These key points of the business listings will help take your business one step closer to being known. At the Great American Buy Local, we have a team of experts who can help you grow your business. Contact us at today if you or someone you know is looking to create their own local business.

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